Aussies just love to buy electronics

There is no doubt that Aussies have got a tighter grip on their credit cards these days, but keeping up with the latest technological advancements is still important to us.

Although many people have been forced to rein in their spending, a new study has indicated that electronic goods are still selling like hot cakes.

The Canon Consumer Digital Lifestyle Index has shown that items such as TVs, computers and digital cameras continue to fly off the shelves.

Last year, a total of 15.795 million units of "digital lifestyle products" were purchased at a total cost of $6.3 billion.

Although the actual sum was 13 per cent lower than the previous year, the number of shipments was considerably higher.

This suggests that prices were generally lower last year and that Aussies were far better at sniffing out bargains.

Jason McLean – director of Canon Consumer Imaging at Canon Australia – said the electronics industry has moved on considerably in recent years and products are generally far more affordable these days.

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