Aussies using debit cards more to buy online?

Shopping on the internet may enable Aussies to reduce the amount they spend on their debit cards, a recent report has shown.

According to the study by the Australia Institute (TAI), the mark-up on products sold in bricks and mortar stores is far higher than many people are willing to pay.

TAI's research found that 85 per cent of those who purchase goods online do so because they get better deals.

It found that the average mark-up Aussies considered reasonable was 35 per cent, but on clothes and shoes, high-street retailers had to push prices up by 140 per cent to make a profit

Dr Richard Denniss, executive director of the independent thinktank, commented: "Given the huge disparity between people's perceptions of what is a fair mark-up and what they are being charged in bricks and mortar shops it's not surprising that they are choosing clicks over bricks."

The Canon Digital Lifestyle Index published this week found that the most popular electrical item purchased by Australians last year was a digital camera.

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