Now in their sixth year, the Mozo Experts Choice Awards provide a platform to highlight products in the marketplace we believe offer great value to Australians.
We’ve been acknowledging the best financial services products since 2014 under the Mozo Experts Choice Awards program, helping Australians to find the best products to manage their money. And in 2019, we’ve started extending the program, using our expertise in research, data analysis and comparison to assess some of the places that Australians spend their money. We started in July with Online Grocery Services, and now we are proud to announce the winners of the Online Liquor and Wine Retailer awards.
“Whether it’s a celebratory drink or a Sunday barbecue at the beach, Aussies love their alcohol. So, this year we’ve introduced the Mozo Experts Choice Awards for Online Liquor and Wine Retailers to help Aussies find the best places to pick up wine or a six-pack without having to leave the comforts of their sofa.” said Mozo money expert, AJ Duncanson.
For details on how we crunched the numbers and determined the award winners see our methodology report or get more info about our judging criteria and read our FAQs.
danmurphys.com.au was the clear winner in the Online Liquor Retailer of the Year, having scooped the pool with awards for Price, Range and Shopping Experience.
The main things that Dan Murphy’s scored highly on, that led to them being our best retailer were, the price; as they were consistently cheaper across all three product categories in our basket scenario, the product range; as they offered the widest range across all product categories, the ordering experience; as they filter and sort results to easily find what you’re after and include ratings and reviews from customers and lastly, delivery options; where you can choose the time of day for delivery.
justwines.com.au was our Online Wine Retailer of the Year, after earning a Product Range award for their superior range and also returning a solid result in our assessment of Shopping Experience.
Their product range offered unrivalled choice across the most popular wine varieties with extensive options for more unique wine styles. The ordering experience made it easy to find what you are looking for, with a clearly-designed menu, excellent searching and filtering options and the support offered a money-back guarantee, if a wine is not to your liking.
To compare product prices between Online Liquor Retailers, we selected a basket of 51 products and compared the price of each item at each retailer. The basket contained a range of different brands, styles and price points that are commonly purchased. Two retailers stood out as having a higher average-savings-per-item across all three categories.
To determine the broadest product range for our awards, we searched each retailer’s website to compile a list of every alcoholic product listed for sale excluding those that were listed, but out of stock. We took into account the unique category, brand, variety and size options of each product to determine which online retailers had the widest breadth of options. We found the three winners below to have the best product range.
To discover the leading online liquor shopping experiences, we used a weighted scoring system, with the primary customer interactions divided in three categories: ordering, delivery and support. We found the two winners below to have the best overall shopping experience.
To discover the leading online wine product range, we searched each retailer’s website to compile a list of every wine product listed for sale excluding those that were listed but out of stock. We took into account the unique category, brand, variety and size options of each product to determine which online retailers had the widest breadth of options. We found the two winners below to have the best product range.
To discover the leading online wine shopping experiences, we used a weighted scoring system, with the primary customer interactions divided in three categories: ordering, delivery and support. We found the winner below to have the best overall shopping experience.
What’s the Judging Criteria for the awards?
The Mozo Experts Choice Awards recognise products and services that deliver exceptional value or benefits to consumers and have been running since 2014.
See our methodology report for more detailed information on how we performed the comparisons and determined the final winners list.
Did you compare all online liquor and wine retailers in the market for these awards?
We don’t require retailers to ‘enter’ our awards; instead we research the market to identify as wide a range of retailers as we can. But we won’t have captured every retailer in the market.
For our 2019 awards, we chose not to include retailers specialising in same day deliveries, because their offering is dependent on your location and they are not easily compared against more traditional retailers. We also did not include wine retailers who require a regular subscription and we excluded mixed-case wines, as these do not allow a like-for-like comparison. We ignored physical store presence and click and collect services as these awards consider online purchases for delivery only. And, to make the final list, retailers had to service all state capitals.
Our final list contained 30 retailers, which are listed in the methodology report.
Who are Mozo’s experts?
The Mozo Experts Choice Awards analysis is overseen by AJ Duncanson, Mozo’s Data Services Director. AJ is a data scientist and actuary, and has worked in financial services and product comparison for almost three decades. Together with our Product Data Manager, Peter Marshall, the team has over 50 years of financial services experience.
I work for a retailer, how do we promote our win?
Please get in touch with us to discuss by emailing or phoning our account management team on 02 9037 4368.