Amex Shop Small campaign is back in 2021 - with a twist


If you’re an American Express customer and a big fan of the Shop Small campaign, we’ve got good news for you. Today the credit card giant has announced that not only is the Shop Small campaign back in business, it will now be a year-long movement. 

Just in case you weren’t aware, Amex’s Shop Small campaign is all about encouraging Aussies to do their bit and shop from small businesses. And given the year the country has just had, many small businesses are gearing up for a prosperous 2021. 

“The resilience that Australian small business operators have shown throughout the Covid crisis has been extraordinary,” said vice president of small and medium enterprises for American Express Australia, Lisa Belcher. “And it’s encouraging to see consumers, big business and government rallying to back the sector, but now is not the time for complacency,” said vice president of small and medium enterprises for American Express Australia, Lisa Belcher. 

“That’s why Shop Small is returning all-year-round, to remind shoppers that if they want to see these businesses survive they have to take action and spend with them regularly.” 

To take part in the Shop Small initiative, Amex customers will need to save the Shop Small offer to their eligible card and shop at participating online and in-store small businesses where they will earn an extra three points per dollar spent until 31 March 2022 (up to 40,000 extra points).

SMEs feeling positive about the year ahead

According to a recent American Express SME Recovery Survey, more than half (53%) of small business owners are feeling optimistic about the year ahead, despite the challenges of the past 12 months. 

Approximately 54% of small businesses also noted that JobKeeper was a massive aid during the pandemic. Now that the government assistance has ended, small businesses will now depend on ongoing customer support. 

“Small businesses are the backbone of the Australian economy and our communities,” said small business and family enterprise ombudsman, Bruce Billson. “Their recovery won’t happen overnight and there are many factors that need to be addressed from the top-down – from access to capital and the reduction of red tape.

“But every Australian has the power to play a role in helping the sector, just by being conscious of where they’re spending their money and ensuring that wherever possible, they put small business first.” 

For a list of participating in-store and online small businesses, Amex customers can visit the official American Express website. 

Or if you’d like to check out other credit card offers, you can visit our credit card comparison tool or take a look at the deals below.

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