Top customer loyalty rewards programs in Australia for 2024

When it comes to getting a better deal, it can sometimes pay to be a loyal customer (not always, but sometimes). Many brands and retailers nowadays offer customer loyalty and rewards programs that Aussie shoppers can join to receive exclusive deals, discounts and other cool perks.

But with so many options, it’s hard to know which ones are worth joining. Not to worry – we’ve already narrowed it down for you.

Here’s a roundup of some of the top customer loyalty and rewards programs to join in Australia:

[Note: Information is correct at time of writing. Please visit the brand's website for all the latest information and any T&Cs about each rewards program, as they may change over time.]

General clothing:

• Bonds & Me: Accumulate points on purchases, enjoy member-exclusive discounts, and receive personalised offers.
• Cotton On & Co Perks: Earn points across multiple brands under the Cotton On Group. Redeem points for discounts (100 points = $1), early access to sales, and exclusive offers. Receive a birthday reward.
• Country Road Rewards:  Earn 5 points for every dollar spent. Receive a $10 reward for every 200 points, exclusive offers, and early access to sales. Points can be redeemed for discounts on future purchases.
• Cue Club: Earn 1 point for every $1 spent. Score birthday rewards, exclusive previews of new collections, and invitations to VIP events. Receive a $25 reward for every 500 points.
• David Jones Rewards: Earn 4 points for every dollar spent at David Jones. Exclusive discounts and promotions, invitations to special events, and personal shopping services for higher-tier members. Receive a $10 reward for every 500 points.
• General Pants Co – GP Benefits: Earn 1 point for every $1 spent at General Pants Co. birthday rewards, early access to sales, and exclusive member offers. Get a $10 reward for every 100 points.
• H&M Loyalty Program: Earn 1 point for every dollar spent. Member-only discounts, early access to sales, and a birthday discount. Receive a $5 voucher for every 100 points.
• Rivers Rewards: Points for purchases, enjoy member-exclusive discounts, and receive birthday rewards.
• SABA VIP: Earn 1 point for every $1 spent at SABA. Birthday rewards, early access to sales, and exclusive offers for VIP members. Receive a $25 reward for every 500 points.
• Trenery Card: Earn 1 point for every $1 spent at Trenery. Exclusive member promotions, birthday rewards, and invitations to special events. Receive a $25 reward for every 500 points.

Women's clothing:

• Cue Club: Accumulate 1 point for every $1 spent at Cue stores. Enjoy member-exclusive discounts, receive personalised offers, and gain early access to sales.
• Decjuba Rewards: Earn 1 point for every $1 spent. Access member-exclusive deals, receive early access to promotions, and enjoy personalised offers.
• Forever New – Forever You Rewards: Earn 1 point for every dollar spent. Access member-exclusive discounts, receive early access to promotions, and enjoy personalised offers.
• Review VIP: Earn points for purchases. Enjoy member-exclusive discounts and receive a special birthday reward.
• Seed Heritage VIP: Earn 1 point for every dollar spent. Redeem points for vouchers and discounts. Unlock higher tiers for additional benefits such as exclusive previews and surprise gifts.
• SHEIKE: Earn 1 point for every dollar spent. Access member-exclusive deals, receive early access to new collections, and enjoy personalised offers.
• Sportsgirl SQUAD: Accumulate points on purchases. Access member-exclusive deals, enjoy birthday rewards, and receive personalised style recommendations.
• Witchery Rewards: Earn 1 point for each purchase. Enjoy early access to sales, receive birthday rewards, and receive personalised style advice.

Men's clothing:

• Connor Rewards: Earn 1 point for every $1 spent. Enjoy a $10 voucher for every 100 points, exclusive member discounts of up to 20%, and personalised offers tailored to your preferences.
• MJ Bale Member Program: Earn 1 point for every $1 spent at MJ Bale. Enjoy exclusive member discounts, receive a special birthday reward such as a discount or a gift, and get priority access to sales events with early previews and private shopping sessions.
• Politix Plus: Earn 1 point for every $1 spent at Politix. Celebrate your birthday with a special gift or discount, enjoy exclusive member offers such as bonus points events or early access to new collections, and receive VIP access to sales events with extra discounts and personalised styling sessions.

Kids clothing:

• Bonds & Me: Accumulate 1 point for every dollar spent on kids' clothing. Enjoy member-exclusive discounts of up to 15% off, receive personalised offers based on your child's preferences, and get early access to new arrivals.
• Cotton On & Co. Perks: Earn points across multiple brands under the Cotton On Group when purchasing kids' clothing. Redeem points for discounts of up to 20%, gain early access to sales events specifically for kids' apparel, and receive exclusive offers such as bonus points promotions.
• Country Road Rewards: Earn 1 point for every dollar spent on kids' clothing. Enjoy exclusive offers like free shipping on kids' items, early access to sales on children's apparel, and redeem points for discounts on future kids' clothing purchases.
• Rock Your Kid VIP: Accumulate 1 point for every dollar spent on kids' clothing. Access member-exclusive deals with discounts of up to 15%, receive personalised offers based on your child's style preferences and get early access to new kids' collections. 
• Seed Heritage VIP: Earn 1 point per dollar spent on kids' clothing. Redeem points for vouchers and discounts on children's apparel, unlock higher tiers for additional benefits such as express shipping and exclusive previews, and receive special offers during key kids' fashion events.

• Adidas Creators Club: Earn 1 point for every dollar spent on Adidas products. Enjoy exclusive member discounts of up to 30%, receive early access to sales with additional discounts, and get priority access to limited-edition releases.
• ASICS OneASICS: Accumulate 1 point for every dollar spent on ASICS products. Access member-exclusive discounts of up to 25%, receive personalised offers based on your preferences and enjoy early access to new product launches.
• Clarks Rewards: Earn 1 point for every dollar spent on Clarks products. Enjoy member-exclusive discounts of up to 20%, receive early access to promotions with extra savings, and get priority access to limited-edition releases.
• Converse: Earn 1 point for every dollar spent on Converse products. Access member-exclusive deals with discounts of up to 15%, receive early access to new releases and get priority access to limited-edition collaborations.
• Nike Membership: Earn 1 point for every dollar spent on Nike products. Enjoy exclusive member discounts of up to 20%, get early access to sales with additional discounts, and get priority access to limited-edition releases.
• Skechers Insider: Earn 1 point for every dollar spent on Skechers products. Access member-exclusive discounts of up to 25%, receive a special birthday reward and enjoy early access to sales events.
• The Athlete's Foot MYFIT Rewards: Get 1 point per dollar spent on products at The Athlete's Foot. Enjoy member-exclusive discounts of up to 20%, receive personalised offers based on your preferences, and get early access to new product launches.
• Tony Bianco – TB Insider: Receive 1 point for every dollar spent on Tony Bianco products. Enjoy exclusive discounts of up to 15%, get early access to sales events, and receive special promotions and offers.
• Wittner Co. Rewards: Earn 1 point per dollar spent on Wittner products. Enjoy member-exclusive discounts of up to 20%, get early access to promotions with extra savings, and priority access to limited-edition releases.

• Colette by Colette Hayman VIP: Earn 1 point for every dollar spent on Colette by Colette Hayman products. Get exclusive member discounts of up to 25%, early access to sales events with additional discounts, and priority access to limited-edition collections.
• David Jones Rewards: Accumulate 1 point for every dollar spent at David Jones on accessories and jewellery. Access member-exclusive discounts of up to 20%, get personalised offers based on your preferences and enjoy early access to sales events.
• Lovisa: Earn 1 point for each dollar spent at Lovisa. Enjoy member-exclusive discounts of up to 15%, receive a special birthday reward such as a discount or a gift, and gain early access to new collections and limited-edition releases.
• Michael Hill Brilliance Membership: Earn 1 point for every dollar spent on Michael Hill jewellery. Enjoy exclusive member discounts, receive access to special promotions such as bonus points events, and get priority access to limited-edition releases.
• MIMCO: Earn 1 point for every dollar spent at MIMCO. Enjoy early access to sales events with additional discounts, receive a special birthday reward, and gain exclusive access to events and workshops hosted by MIMCO.
• Oroton: Earn 1 point for every dollar spent on Oroton products. Receive a special birthday reward, access exclusive member offers such as early access to new collections, and get VIP access to sales events and other exclusive promotions.
• Pandora Club: Accumulate 1 point for every dollar spent on Pandora products. Enjoy exclusive member discounts of up to 20%, receive early access to new collections, and gain priority access to limited-edition releases.
• Swarovski Crystal Society: Earn 1 point for every dollar spent on Swarovski products. Enjoy exclusive member discounts, access members-only events, and receive special offers during key jewellery events.
• Thomas Sabo Privilege Club: Accumulate 1 point for every dollar spent on Thomas Sabo products. Access exclusive member discounts of up to 15%, receive a special birthday reward and gain early access to sales events and new collections.
• Witchery Rewards: Earn 1 point for each dollar spent on Witchery products. Enjoy early access to sales events with additional discounts, receive birthday rewards, and get personalised style advice based on your preferences.

• Adore Beauty – Adore Society: Earn 1 Beauty Point for every $1 spent. Enjoy exclusive member discounts of up to 20%, birthday rewards such as a special gift, and early access to sales events with additional discounts.
• Alpha-H - Alpha Collective: Earn 1 Alpha-H Point for every $1 spent. Enjoy exclusive member discounts, receive a birthday reward, and early access to new product launches with exclusive offers.
• Hairhouse Warehouse Style Society: Accumulate 1 VIP Point for every $1 spent. Enjoy a birthday reward, access exclusive member offers, and receive personalised offers tailored to your haircare preferences.
• Jurlique Rewards: Earn 1 Jurlique Point for every $1 spent on Jurlique products. Receive a special birthday gift, access exclusive member offers, and gain early access to promotions with extra benefits.
• L'Occitane VIP Program: Earn 1 Provence Point for every $1 spent on L'Occitane products. Access exclusive member events, enjoy early access to promotions and receive special offers, including limited-edition sets.
• MAC Pro Membership Program: Exclusive membership for professional makeup artists. Enjoy industry discounts, access exclusive pro products, and receive invitations to pro-only events.
• Mecca Beauty Loop: Earn points for every dollar spent. Receive a birthday gift, access exclusive events, including beauty loop boxes, and enjoy special privileges like express shipping and beauty services.
• Napoleon Perdis - Beauty Collective: Accumulate 1 Collective Point for every $1 spent on Napoleon Perdis products. Enjoy early access to new products, receive exclusive offers, and gain access to special promotions like limited-edition releases.
• Nourished Life Rewards: Earn 1 Life Point for every $1 spent. Get early access to sales events, enjoy exclusive member discounts of up to 15% or more, and receive personalised offers based on your preferences.
• Oz Hair & Beauty – Oz World: Earn 1 Oz Point for every $1 spent. Receive a birthday gift, access member-exclusive promotions, and enjoy special offers like bonus points events.
• Priceline Sister Club: Earn 1 Sister Club Point for every $1 spent. Access member-exclusive discounts, receive a birthday reward, and enjoy a quarterly beauty bag filled with samples and offers.
• Sephora Beauty Pass: Accumulate 1 Beauty Pass Point for every $1 spent. Enjoy a birthday gift, access private sales, and receive invitations to exclusive events with brand experts and beauty launches.
• Shaver Shop: Earn 1 VIP Point for every $1 spent. Enjoy exclusive member discounts, receive a birthday reward, and gain access to special promotions, including product demonstrations.
• TerryWhite Chemmart Rewards: Earn 1 Rewards Point for every $1 spent. Enjoy discounts on selected products, receive exclusive member offers, and gain access to special promotions.
• The Body Shop – Love Your Body Club: Earn 1 Love Your Body Point for every $1 spent. Receive a birthday gift, access member-exclusive discounts, and enjoy special offers, including early access to new collections.

• Dell Rewards: Get 1 Dell Point for every $1 spent. Enjoy member-exclusive discounts on a wide range of laptops, desktops, and accessories, access exclusive events, and gain priority access to limited-quantity product releases.
• EB Games Level Up: Earn 1 Level Point for every $1 spent. Enjoy exclusive member discounts on games, accessories, and merchandise, access special trade-in promotions for additional savings, and receive personalised offers based on your gaming preferences.
• JB Hi-Fi NOW: Accumulate 1 NOW Point for every $1 spent. Enjoy exclusive member discounts on a wide range of electronics, entertainment, and tech products. Gain early access to sales events and receive special offers on popular items.
• Microsoft Store Rewards: Earn 1 Microsoft Point for every $1 spent. Enjoy member-exclusive discounts on software, hardware, and accessories. Access special promotions, including early access to new software releases and updates.
• Samsung Rewards: Get 1 Galaxy Point for every $1 spent. Enjoy member-exclusive discounts on Samsung products, gain early access to new product launches, and receive personalised offers based on your preferences.
• Sony Rewards: Earn 1 Sony Point for every $1 spent. Enjoy exclusive member discounts on Sony electronics, access special events like product launches and demonstrations, and receive personalised offers tailored to your interests.
• The Good Guys Concierge Rewards: Earn 1 Concierge Point for every $1 spent. Receive exclusive member discounts on appliances, electronics, and tech gadgets. Access VIP events and enjoy personalised offers based on your shopping history.
• Xbox Game Pass Ultimate: Subscription-based rewards program. Enjoy unlimited access to a library of games, receive exclusive member discounts on additional game purchases, and gain early access to new releases. Access special promotions, including in-game content and multiplayer perks.

• BP Rewards: Earn 1 BP Point for every litre of fuel and every $1 spent in-store. Redeem points for fuel discounts and various rewards, including gift cards, merchandise, and travel vouchers. Enjoy exclusive member offers and promotions, such as bonus point events and personalised discounts.

• Bunnings Warehouse PowerPass: Business-focused program with exclusive member benefits, including discounted pricing on a wide range of products, priority access to sales events, and personalised service for trade customers.
• Coles Flybuys: Earn 1 Flybuys point for every $1 spent at Coles and other partner stores. Redeem points for discounts on future purchases, enjoy member-exclusive offers, and gain access to special promotions and competitions.
• Costco Executive Membership: Executive Members enjoy additional benefits, including a 2% annual reward on qualifying Costco purchases, access to exclusive member events, and additional savings on services like travel and insurance.
• IKEA Family: IKEA Family members enjoy member discounts on selected products, access to special offers, and invitations to exclusive IKEA workshops and events. Gain priority access to IKEA sales events and receive a free hot drink every time you visit the IKEA restaurant.
• Kikki.K Membership: Get 1 Kikki.K Point for every $1 spent. Enjoy exclusive member discounts on stationery and lifestyle products, receive early access to sales, and gain access to members-only events and workshops.
• Petbarn Friends for Life: Score 1 Paw Point for every $1 spent. Access member-exclusive deals on pet products, receive early access to promotions and gain access to special events such as pet care workshops and adoption events.
• Smiggle VIP: Earn 1 Smiggle Point for every $1 spent. Enjoy a birthday reward, access exclusive member discounts of up to 30%, and receive early access to sales events with extra savings on colourful and fun stationery items.
• Spotlight VIP Club: Member-exclusive discounts, early access to sales, and special promotions. VIP Club members enjoy extra savings on various products, gain priority access to sales events, and receive special offers on craft, home, and lifestyle items.
• VetShopAustralia Paw Rewards: Earn 1 Paw Point for every $1 spent. Access member-exclusive discounts on veterinary products, receive a birthday reward and gain early access to promotions, including limited-time offers on pet medications and accessories.
• Woolworths Everyday Rewards: Earn 1 Woolworths Rewards point for every $1 spent at Woolworths and other partners. Redeem points for discounts on future purchases, enjoy member-exclusive offers, and gain access to special promotions and bonus points events.

• Boost Juice Vibe Club: Earn 1 Vibe Point for every $1 spent. Enjoy exclusive member discounts of up to 10%, receive a birthday reward such as a free Boost, and gain access to special promotions, including double-point events and limited-edition drinks.
• Chatime Rewards: Accumulate 1 Chatime Point for every $1 spent. Enjoy member-exclusive discounts on a variety of beverages, receive personalised offers based on your preferences, and gain access to special promotions, including new flavour launches.
• Coffee Club VIP Club: Earn 1 VIP Point for every $1 spent. Enjoy member-exclusive discounts on food and beverages, receive a birthday reward such as a complimentary coffee, and access special promotions, including early access to new menu items.
• Domino's Pizza Mogul: Earn 1 Mogul Point for every $1 spent. Access member-exclusive deals on pizzas and sides receive personalised offers based on your favourite toppings, and access special promotions, including bonus point events.
• Gelatissimo VIP Program: Receive 1 Gelato Point for every $1 spent. Enjoy member-exclusive discounts on gelato, receive a birthday reward, and gain access to special promotions, including limited-edition flavours and early taste tests.
• Grill'd Relish: Earn 1 Relish Point for every $1 spent. Enjoy member-exclusive discounts on burgers and sides, receive personalised offers based on your favourite menu items, and access special promotions, including double point events.
• Guzman y Gomez GYG Perks: Receive 1 GYG Point for every $1 spent. Access member-exclusive deals on Mexican cuisine, receive a birthday reward such as a free burrito and access special promotions, including limited-time menu items.
• Hungry Jack's Shake & Win: Shake your phone to win prizes such as discounts, free food items, and promotional merchandise. Access member-exclusive deals, receive special promotions, and gain access to limited-time offers.
• McDonald's MyMacca's Rewards: Earn 1 Macca's Point for every $1 spent. Access member-exclusive deals on iconic McDonald's menu items receive personalised offers, and access special promotions, including new menu launches.
• Michel's Rewards: Get 1 Rewards Point for every $1 spent. Enjoy member-exclusive discounts on cakes and beverages, receive personalised offers, and access special promotions, including seasonal treats.
• Nando's PERi-Perks: Earn 1 PERi-Point for every $1 spent. Access member-exclusive deals on Portuguese-style chicken, receive a birthday reward and gain access to special promotions, including limited-edition sauces.
• Oporto Flame Rewards: Accumulate 1 Flame Point for every $1 spent. Enjoy member-exclusive discounts on flame-grilled chicken, receive a birthday reward such as a complimentary meal, and gain access to special promotions, including new menu items.
• Schnitz Rewards: Earn 1 Schnitz Point for every $1 spent. Enjoy member-exclusive discounts on schnitzels and sides, receive personalised offers based on your favourite toppings, and gain access to special promotions, including limited-time flavours.
• Subway MyWay Rewards: Earn tokens for every dollar spent. Access member-exclusive deals on subs and salads, receive personalised offers and gain access to special promotions, including new ingredient launches.

• Qantas Frequent Flyer: Earn Qantas Points on flights, accommodation, and more. Access member-exclusive flight deals, enjoy Qantas Club lounge access, and receive other travel benefits like priority boarding and additional baggage allowances.
• Virgin Australia Velocity Frequent Flyer: Earn Velocity Points on flights and with various partners. Enjoy member-exclusive flight discounts, gain lounge access, and receive other travel perks such as priority boarding and extra baggage allowances.

For more tips to help you earn a little more bang for your buck, head to our online shopping hub.