Top of the stocks: Tesla and Zip Co ‘most traded’ by Superhero users during 2021

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There's no doubt about it, 2021 has been another year of ups and downs. But one constant has been the enthusiasm with which Australians seem to have embraced the share market.

Hundreds of thousands of new investors have placed a trade for the first time during the pandemic period – many of whom have been attracted by turbulent markets and falling interest rates on bank-based deposit accounts.

“Despite 2021 being yet another challenging year for many, our customers continued to invest with gusto,” said John Winters, chief executive of share trading platform Superhero. “We saw increased trades not only month-on-month but also week-on-week as Aussies flocked to the market to grow their wealth.” 

So what have people been trading?

Launched on Monday, Superhero’s 2021 Year in Trades review has given us some insight into the trading habits of its 150,000 customers by outlining the five ‘most traded’ Australian and US shares on its platform between January 1 and November 30, 2021.

Most-traded Australians shares

1. Zip Co

2. Flight Centre Travel Group

3. Fortescue

4. Qantas

5. Afterpay

Most-traded US shares

1. Tesla

2. Apple

3. Lucid Motors

4. Rivian

5. Alibaba

Perhaps unsurprisingly there were a few familiar names at the top of the most-traded lists, including national carrier Qantas and Buy Now Pay Later players Zip Co and Afterpay on the Australian side, as well as giants Apple and Tesla on the US side.

According to Winters, the attraction of these companies highlights the fact that many Superhero users choose to put their money into what they know and like.

“There was a clear trend across both Australian and U.S. shares that Superhero customers invested in the brands they interacted with regularly. From Qantas and Kogan in Australia to Apple and Tesla in the U.S. –  our customers invest in what they are invested in personally.”

The results also show the strong appeal of electric vehicle companies, with Tesla, Lucid Motors and Rivian among the top five most-traded US shares.

“Tesla has led the charge for years but seeing Lucid Motors and Rivian also make the list showcases how Superhero customers back electric vehicles as the future. Rivian in particular is an interesting one, being a favourite among investors despite only listing in mid-November,” said Winters.

Away from shares, Superhero also revealed the most-traded Exchange Traded Funds (ETFs) by users on its platform, with the BetaShares NASDAQ 100 ETF and the BetaShares Asia Technology Tigers ETF proving the two most popular during 2021.

RELATED: The best online share trading platforms in Australia in 2021

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