Black Friday Fashion deals 2023

Calling all shoppers: The biggest sale event of the year is here… *drumroll* – Black Friday!

Black Friday is a huge annual sale event where loads of Aussie brands, both big and small, dish out tonnes of epic deals and discounts to customers.

Despite the name, the sales typically take place over a few days at the end of each November. This year's Black Friday sales will run from Friday, the 24th of November, 2023, to Monday, the 27th of November, 2023.

So, whether you've been looking to refresh your wardrobe or get a start on the Christmas shopping, why not take advantage of Black Friday to get some extra bang for your buck?

While Black Friday doesn’t officially start until the 24th of November, some stores might drop some early Black Friday deals.

We’ll be tracking all the hottest Black Friday fashion deals right here – so remember to check back in!

Until then, here are some stores we expect will offer deals this Black Friday, plus any early deals that are currently available:

• Adidas: Up to 40% off 
• ASOS: Up to 70% off everything
• City Beach: Up to 70% off (sale is live now) 
• Cotton On: Sales on a range of items 
• Culture Kings: Up to 50% off (sale is on now)
  
• David Jones: Sale on a range of items, details to come (13 November - 27 November) 
• Footlocker: Huge sales including 30% off women’s apparel, 25% off selected men's apparel and sales on various shoes (sale on now)
• Gymshark: Sales on a range of items (starts 16 November)
  
• JD Sports: Sale on a range of items
  
• Kathmandu: Up to 40% off selected styles 
• Myer: Sale on a range of items (starts 24 November)
• Princess Polly: 30% off various items with code "BF30PARTY" 
• Rebel Sport: Sale on a range of items including 30% off all full-priced clothing (22nd November - 27th November)
  

• Adidas: Up to 40% off 
• City Beach: Up to 70% off (sale is live now) 
• Cotton On: Sales on a range of items 
• Culture Kings: Up to 50% off (sale is on now)
  
• David Jones: Sale on a range of items, details to come (13 November - 27 November) 
• Footlocker: Huge sales including 30% off women’s apparel, 25% off selected men's apparel and sales on various shoes (sale on now)
• Gymshark: Sales on a range of items (starts 16 November)
  
• Hype DC: Sale on a range of shoes 
• JD Sports: Sale on a range of items
• Kathmandu: Up to 40% off selected styles 
• Myer: Sale on a range of items (starts 24 November)
• Rebel Sport: Sale on a range of items including 30% off all full-priced clothing (22nd November - 27th November)
  

• Adidas: Up to 40% off 
• Crocs: Up to 50% off selected styles (sale is live now)
  
• Culture Kings: Up to 50% off (sale is on now)
• David Jones: Sale on a range of items, details to come (13 November - 27 November) 
• Footlocker: Huge sales including 30% off women’s apparel, 25% off selected men's apparel and sales on various shoes (sale on now)
• Hype DC: Sale on a range of shoes 
  
• JD Sports: Sale on a range of items
• Kathmandu: Up to 40% off selected styles 
• Myer: Sale on a range of items (starts 24 November)
• Rebel Sport: Sale on a range of items including 30% off all full-priced clothing (22nd November - 27th November)
  

• David Jones: Sale on a range of items, details to come (13 November - 27 November) 
  
• Fossil: Up to 40% off on full price products and 60% off outlet products (sale is on now)
  
• Myer: Sale on a range of items (starts 24 November)
  
• Ray-Ban: Sale on a range of eyewear 
  

• David Jones: Sale on a range of items, details to come (13 November - 27 November) 
  
• Fossil: Up to 40% off on full price products and 60% off outlet products (sale is on now)
  
• Myer: Sale on a range of items (starts 24 November)

If this year's Black Friday sales are anything like last year, then we can probably expect to see stores like Myer, Nike, Sunglasses Hut, Lululemon and THE ICONIC serving up some ripper deals.

Last year’s Black Friday fashion deals:

For a taste of what’s to come, here are just a few Black Friday fashion deals from last year:

• Cotton On: 30% off everything
  
• Deus Ex Machina: Sales on a range of designs
• Factorie: Big sales on clothing items & more
• Jay Jays: Buy 1 get one 50% off full price styles
• One Mile: 25% off storewide
• Peter Alexander: Sale on PJs & more
• Princess Polly: 30% off site wide with code "BF30"
• Seed Heritage: 20% off site wide
• Skims: Sale on a range of items
• The ICONIC: Up to 40% off selected items

Black Friday hack: Start wish-listing items you want with your favourite retailers now so you can be ready to shop if they go on sale during Black Friday.

We’ll be tracking loads of different deals this Black Friday. Here’s where you can find them: 

• Black Friday 2023 Hub
• Black Friday 2023: Makeup, Skincare & Beauty deals
• Black Friday 2023: Event, Experience & Travel deals
  
• Black Friday Quick Guide: Prep for your Christmas shop
  

Head over to our Black Friday hub to learn more about the big event and keep up with the latest news. For info on all other sales events, check out our online shopping hub. Be sure to check out our Black Friday Spending Report while you're at it!

Note on 'Best': Our use of the word 'best' for this article is by no means definitive. The deals published here are merely a selection of the top deals we have found in our research only. We recognise that the number of shopping deals and discounts across Black Friday are too numerous to review. We recommend you also conduct your own research when shopping at any of these retailers.